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The best Sony TVs of 2023: Shop 4K, OLED models & more

Sony is a standout brand when it comes to its range of top-performing televisions. Here, we review the tech brand’s best models. 

Published Jul 25, 2023
5 min. reading time
three Sony tvs on a yellow background

Compare Sony TVs

Sony 55-Inch Class BRAVIA XR A90J Series OLED 4K UHD Smart Google TV

Sony - 55” Class BRAVIA XR A90J Series OLED 4K UHD Smart Google TV

Sony 43-Inch Class X80K Series LED 4K HDR Smart Google TV

Sony - 43" Class X80K Series LED 4K HDR Smart Google TV

Sony BRAVIA XR 55-Inch Class X90J 4K HDR Full Array LED with Google TV

sony bravia xr tv with a yellow display on its screen

Sony 65-Inch Class X77L 4K HDR LED Google TV (2023)

Sony 65-Inch Class X77L 4K HDR LED Google TV (2023)

Sony 75-Inch Class X85K 4K HDR LED Google TV

Sony 75-Inch Class X85K 4K HDR LED Google TV
Price
$2,198
Price
You save $50 (9.09%)
$499.99$549.99
Price
$899.99
Price
$689.99
Price
You save $200 (14.29%)
$1,199.99$1,399.99
Shopping links
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Consumer ratings

4.6 stars at Walmart

Consumer ratings

4.8 stars at Best Buy

Consumer ratings

4.6 stars at Best Buy

Consumer ratings

4.3 stars at Sony

Consumer ratings

4.8 stars on Best Buy

Specifications
Smart?
Smart?
Smart?
Smart?
Smart?
Resolution
4K
Resolution
4K
Resolution
4K
Resolution
4K
Resolution
4K
Special features
Cognitive Processor XR, Contrast Pro, Dolby Vision
Special features
HDR Processor X1, Motionflow XR, Dolby Vision
Special features
Cognitive Processor XR, XR Contrast Booster, Dolby Atmos
Special features
Processor X1, XR-Reality PRO, Dolby Audio
Special features
HDR Processor X1, Motionflow XR, X-Reality PRO
Pros & cons
  • Beautiful OLED pictures

  • Features a backlit remote control

  • Great audio quality

  • Seems too fragile

  • Reviews complain about screen failure

Pros & cons
  • Compatible with BRAVIA CAM

  • Supports PlayStation

  • Quite simple to set up

  • Unstable Bluetooth connection

  • Too bright at night for some users

Pros & cons
  • High-quality 4K pictures

  • Fast and responsive performance

  • Offers a variety of smart features

  • Incompatibility with some PCs

  • Unreliable Wi-Fi connection

Pros & cons
  • Supports intelligent motion handling

  • A slim narrow bezel design 

  • Optimized picture quality for streaming

  • Seems highly reflective

  • Stand feet might be too wide for some

Pros & cons
  • A native 120Hz refresh rate

  • Immersive sound experience

  • Enhanced gaming picture quality

  • Incompatibility with some PCs

  • Some reviews complain about flickering

Since 1960, Sony has been consistent in delivering high-quality televisions. Today, it’s a leader in the tech world, making sleek, modern and high-tech TV systems.

The brand’s selection is wide, with a line-up of LED, 4K, curved, and smart options, which makes it a bit of a process to choose the best Sony TV — especially if you’re not the most tech-savvy person.

Luckily, our editors are on the cutting edge of TV trends and understand the brand’s offerings inside and out. To help you choose, we curated a roundup of the best Sony TVs to shop now. 

Read more: Discover the best HP laptops for work, school, gaming and more

Our picks for the best Sony TVs

Sony - 55” Class BRAVIA XR A90J Series OLED 4K UHD Smart Google TV
Best OLED TV model
Sony 55-Inch Class BRAVIA XR A90J Series OLED 4K UHD Smart Google TV
$2,198 at Walmart
Sony - 43" Class X80K Series LED 4K HDR Smart Google TV
Top choice for gaming
Sony 43-Inch Class X80K Series LED 4K HDR Smart Google TV
$499.99 at Best Buy
sony bravia xr tv with a yellow display on its screen
Best 4K TV
Sony BRAVIA XR 55-Inch Class X90J 4K HDR Full Array LED with Google TV
$899.99 at Best Buy
Sony 65-Inch Class X77L 4K HDR LED Google TV (2023)
Top 65-inch TV
Sony 65-Inch Class X77L 4K HDR LED Google TV (2023)
$689.99 at Sony

Specifications

  • Screen type: OLED

  • Resolution: 4K (2160P)

  • Operation system: Google TV

Pros & Cons
  • Beautiful OLED pictures

  • Features a backlit remote control

  • Great audio quality

  • Seems too fragile

  • Reviews complain about screen failure

If you prefer an OLED TV model, this Sony Class BRAVIA XR A90J Series Smart Google TV is considered Sony’s best-ever OLED TV. The XR OLED Contrast Pro delivers immersive depth and bright pictures for a quality experience, while the XR Trilumos Pro Color ensures accurate colors for everything you watch.

This TV features the Cognitive Processor XR, a cutting-edge TV processing technology that delivers natural colors and intense contrast. It supports XR 4K upscaling to offer HD content, and its ultra-slim design fits seamlessly on your wall or TV stand. This Sony Bravia OLED TV also supports IMAX, Dolby Vision, HDR, and Netflix for an engaging movie experience.

Top choice for gaming

Sony - 43" Class X80K Series LED 4K HDR Smart Google TV
Photo: Best Buy

Specifications

  • Screen type: LED

  • Resolution: 4K (2160p)

  • Operation system: Google TV

Pros & Cons
  • Compatible with BRAVIA CAM

  • Supports PlayStation

  • Quite simple to set up

  • Unstable Bluetooth connection

  • Too bright at night for some users

Whether you love Fortnite or Grand Theft Auto, this Sony 4K Ultra HD TV is ideal for all your gaming needs. The set has exclusive features for the PlayStation to enhance the picture quality. It also features the 4K HDR Processor X1 for smooth pictures and stunning colors, while the HDR and Dolby Vision support deliver an immersive experience when gaming.

This TV has a flush surface narrow bezel design to complement your gaming setup, and it's compatible with optional BRAVIA CAM for in-game conversations with your friends. The Motionflow XR delivers blur-free picture quality for fast-moving and action-packed content. It also runs on Google TV to ensure a seamless smart TV experience.

Specifications

  • Screen type: LED

  • Resolution: 4K

  • Operation system: Google TV

Pros & Cons
  • High-quality 4K pictures

  • Fast and responsive performance

  • Offers a variety of smart features

  • Incompatibility with some PCs

  • Unreliable Wi-Fi connection

This BRAVIA XR X90J TV makes the ideal addition to your living room if you’re looking for a 4K TV. It features the Cognitive Processor XR for natural colors, high peak brightness, and intense contrast. With the XR Triluminos Pro, you will get to enjoy impressive picture quality, whether you’re watching sports or a movie.

The XR Contrast Booster delivers real-life depth and stunning detail for quality images, and the two sound positioning tweeters on the sides offer an acoustic multi-audio experience. This TV features the BRAVIA CORE, which delivers a private studio for enjoying movies, and it supports Alexa for voice control using simple commands.

Specifications

  • Screen type: LED

  • Resolution: 4K

  • Operation system: Google TV

Pros & Cons
  • Supports intelligent motion handling

  • A slim narrow bezel design 

  • Optimized picture quality for streaming

  • Seems highly reflective

  • Stand feet might be too wide for some

The Sony Class X77L 4K HDR LED TV is a great pick if you want a 65-inch set. This premium smart TV supports different features including AirPlay, Alexa, Google Assistant, and a variety of streaming apps. Its 4K Processor X1 offers lifelike pictures with sharp details and rich colors for enjoyable movies and sports.

With intelligent motion handling, you get to enjoy blur-free picture quality for your action movies or games. The 4K XR-Reality PRO offers near-4K resolution to add texture and detail to your content.  This X77L TV also has features for the PlayStation 5 like Auto HDR Tone Mapping for improved gaming experience.

Best 75-inch model

Sony 75-Inch Class X85K 4K HDR LED Google TV
Photo: Best Buy

Specifications

  • Screen type: LED

  • Resolution: 4K

  • Operation system: Google TV

Pros & Cons
  • A native 120Hz refresh rate

  • Immersive sound experience

  • Enhanced gaming picture quality

  • Incompatibility with some PCs

  • Some reviews complain about flickering

When it comes to watching movies, larger is better. This Sony Class X85K TV is the perfect pick for a dramatic statement in your living room. At 75 inches, the TV places you right in the action with lifelike pictures. Thanks to the 4K HDR Processor X1, this Sony TV offers a native 120Hz refresh rate for vivid and smooth movies, sports, and games.

The Motionflow XR ensures blur-free images for action movies or fast-moving content, and you get an immersive sound experience too, thanks to Dolby Vision and Atmos support. This X85K TV features the 4K X-Reality PRO and Triluminos PRO for near-4K resolution and accurate colors that deliver impressive picture quality.

Buying a Sony TV? Here’s what you need to know

Wondering what to know about Sony TVs before buying one? Here, we answer some commonly asked questions. 

Which size TV should you buy?

TV size is a key consideration when shopping for a new set. Most people always opt for a size that fills their entertainment center, space on the wall, or TV stand. For the most part, this offers a non-technical approach to picking the right size, and it somewhat works.

The Society of Motion Picture and Television Engineers (SMPTE) provides a technical approach, recommending that a TV should take up a minimum of 30 degrees of your field of view. In this case, if you sit 7.5 feet away, the ideal TV size range is 55 to 65 inches

Most homes have TVs in the range of 32 to 50 inches. In this case, sitting 2 to 6 feet away will be ideal. A simple formula you can use is the following: viewing distance (in inches)/2 = recommended TV size. 

What is the life expectancy of a Sony TV?

The average life expectancy of a Sony TV is 7 to 10 years. You’re likely to get fewer years with continuous use — about 4 to 6 years. The factors that determine the lifespan of your TV include brightness, maintenance and care and frequency of use. 

With light to moderate use, you can expect your TV to serve you for more than 7 years. Extensive use usually affects the backlights, causing them to overheat, especially when brightness is set at the highest levels.

Which is the best Sony TV?

Sony offers some of the best TVs, with amazing features for audio and video. Here are the picks our editors like the most.


Prices updated on 07/25/2023. We are not responsible for any changes to the prices mentioned above.

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Written by
Odinga Fanuel

With over nine years working within media, Odinga Fanuel is passionate about sharing reliable information with everyday readers. For Smart Shopper, Odinga specializes in writing about tech products, household appliances, travel, automotive and more.

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