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Introducing Smart Shopper by & Global Savings Group

Published Jul 25, 2023
3 min. reading time
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Global Savings Group is proud to bring you Smart Shopper by, your online destination for shopping inspiration, expert reviews, gift guides, top sales, product comparisons — and so much more. We care about the consumer journey, and our aim is to help make yours simpler and more rewarding.

What we do

Do you ever experience decision fatigue while shopping? That’s where Smart Shopper steps in. We take the guesswork out of online shopping. Looking for new headphones? Read Smart Shopper content to find out which pairs are best. Not sure if you should invest in the latest parenting products? Chances are, we’ve already reviewed it and can provide you with insights.

Our team of experienced editors is on the cutting edge of what’s worth shopping – and what’s not. On our page, you’ll find content on everything from tech to fashion, home and garden, travel, seasonal events, gift guides and more.

That means you can rely on Smart Shopper for all of your shopping needs. No more hours spent searching; no more laboring over comparing prices and product features. That’s our job. We’ll tell you which products are worth adding to your cart and taking home.

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Our purpose

We aim to test products to bring you the ones that are actually worth your money. If we can’t try them out first-hand, we dig deep into ratings, reviews and research to determine whether specific products make the Smart Shopper cut.


About Global Savings Group

Smart Shopper content is produced by a team of editors at Global Savings Group (GSG), a global shopping rewards company that empowers millions to make better purchasing decisions.

Since launching in 2012, GSG has become Europe’s largest company of its kind. We’ve partnered with more than 5,000 brands globally and built platforms that allow members access to exclusive rewards and ways to save via cashback, points, deals, reviews and discounts.

In July 2023, GSG started Smart Shopper, in partnership with, to bring its readership a smarter way to shop. On a daily basis, we publish new shopping content with buying advice related to the best products and services available online.

GSG at a Glance

400+ million
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Awards and highlights

In 2021, GSG and Asics won the Best Brand Engagement Campaign at The Performance Marketing Awards. The campaign emphasized the importance of exercise and movement for mental health and worked together with Mind, a mental health charity.

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Global Savings Group also offers Closed Group Certification, which allows brands to personalize their discounts for specific types of consumers. These consumer segments include healthcare workers, students, teachers, specific age groups, and pensioners.

In Dec. 2021, GSG partnered with Wilderness International to protect 20,000 sq meters of rainforest in the Madre de Dios region in Peru. This donation will go toward the non-profit foundation’s work to protect the forest area and its wildlife, plus research and local environmental projects.

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Written by
Smart Shopper Team

The Smart Shopper Team is made up of guest writers who are experts at creating shopping-related content. When an article is attributed to the Smart Shopper Team, the original content has been supplied by an external contributor and edited by us.