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33 of the best October Amazon Prime Day deals of 2023 for tech, kitchen, beauty & more

Starting NOW, shop the best Amazon Prime Day deals happening today and tomorrow. Score savings on Apple, Dyson, Samsung and more.

Updated Oct 11, 2023
13 min. reading time
Prime Day
Prime Day sales hero image with Ninja air fryer, T3 hot air brush, Samsung headphones, Dyson vacuum
Photo: Amazon

Amazon Prime Day 2023 is officially here. During this two-day event, also now known as "Amazon Big Deal Days," you can score major savings on a wide range of products.

As shopping editors, we're generally familiar with which Prime Day deals to expect. But this year, Amazon has upped the ante to include a huge range of top-tier products that rarely get discounted.

To help you save the MOST this year, our editors reveal the best deals of this October's Amazon Prime Day in the following categories:

  • Kitchen appliances and essentials

  • Tech for kids and adults

  • Luxury beauty products

  • Clothing for men and women

  • Fitness and sports gear

  • Home must-haves

Our editors will continue to update the page below with the best Amazon Prime Day deals to shop during Amazon Prime Big Deal Days on Oct. 10 and 11.

But act fast! These deals won’t last long — and you don’t want to miss out on scoring incredible savings.

Browse top deals

Ninja AF101 Air Fryer
Ninja AF101 Air Fryer
$89.95 at Amazon
KITCHENDAO XL Bamboo Universal Knife Block Holder
KITCHENDAO XL Bamboo Universal Knife Block Holder
$34.84 at Amazon
KitchenAid Artisan Stand Mixer
KitchenAid Artisan Stand Mixer
$379.95 at Amazon
Martha Stewart Strie Medallion Mini Oven Mitt 2-Pack Set
Martha Stewart Strie Medallion Mini Oven Mitt 2-Pack Set
$10.48 at Amazon

What are the best Amazon Prime Day deals?

Amazon Prime Day is often regarded as a great day to score tech deals. But in recent years, it’s become so much more than that. You can shop sales on everything from beauty to home appliances, travel essentials, fitness equipment, clothing and more.

To help you get started, our editors identified the best discounts on Amazon right now, so you can start shopping immediately.

Kitchen deals

Ninja AF101 Air Fryer
Photo: Amazon

Ninja AF101 Air Fryer

You save $40.04 (30.80%)
$89.95$129.99

Prime Day 2023 wouldn’t be complete without a discounted air fryer in the lineup. Now’s a great time to score a deal on this trendy kitchen appliance, which allows you to fry your favorite foods with less oil. So, you can splurge without the guilt.

The Ninja AF101 Air Fryer boasts 4-in-1 functionality, allowing you to air fry, roast, reheat and dehydrate foods.

With a 4.8-star average rating from over 48,500 reviewers, you can feel confident that this is a kitchen appliance worth adding to your arsenal. Right now, it’s on sale for 31% off the original price.

KITCHENDAO XL Bamboo Universal Knife Block Holder
Photo: Amazon

If you need a convenient way to store your kitchen knives, you’ve just landed on it. The KITCHENDAO XL Bamboo Universal Knife Block Holder is designed to fit all kinds of knives up to 8.6 inches with any blade shape. 

This stylish holder boasts drain holes at the bottom to ensure your knives won’t get water damage. And it has a 4.7-star average rating from nearly 2,500 reviewers, so you can feel confident this product has been tried and tested.

Shop it now during Amazon Prime Day and you’ll save 30% off the original price.

KitchenAid Artisan Stand Mixer
Photo: Amazon

KitchenAid Artisan Stand Mixer

You save $70.04 (15.56%)
$379.95$449.99

Home chefs and bakers everywhere eagerly await a discount on the cult-favorite stand mixers from KitchenAid. This particular model features 10 speeds, making it useful for a wide range of recipes. You can mix together ingredients evenly and effortlessly with the “stir speed” and you can create fluffy, light whipping cream with speed eight.

No matter your cooking style, if you’ve been wanting to invest in a KitchenAid mixer, now’s the time to do it. With a 4.8-star average rating from nearly 17,000 reviewers, this appliance will allow you to take your homemade concoctions to the next level.

But act fast! These beauties rarely go on sale and are sure to sell quickly.

Martha Stewart Strie Medallion Mini Oven Mitt 2-Pack Set
Photo: Amazon

This pair of stylish oven mitts by Martha Stewart is on sale now at 48% off. Made from 100 percent durable, heat-resistant cotton, these gloves will protect your hands as you create hot homemade concoctions. And they’re enhanced with a silicone grip to ensure you can hold hot pans and dishes securely.

Breville Duo Temp Pro Espresso Machine
Photo: Amazon

Ready to up your coffee game? Shop the Breville Duo Temp Pro Espresso Machine right now and you’ll save 20% off the original price.

With a stylish design, this machine will look great on your kitchen countertop. Plus, it delivers barista-grade coffee drinks each and every time. 

To create the best possible coffee flavor, this machine features low-pressure pre-infusion to ensure the notes in the coffee are evenly extracted. Also, it has manual microfoam milk texturing to inject the coffee with ample steam that creates a foam to enhance the taste.

Home product sales

 Dyson V12 Detect Slim Origin Cordless Vacuum Cleaner
Photo: Amazon

During Prime Day, Dyson's innovative cordless vacuums are no doubt one of the products consumers look forward to scoring a deal on most. This device makes vacuuming around the house far more convenient — thanks to the fact that it's cordless and lightweight.

It comes with two cleaner heads for advanced cleaning — and it's also effective at picking up pet hair, dirt and dust. And it works on hard floors and carpets.

Right now, when you shop this sleek model, you'll save 30% off the original price.

Shark AV753 ION Robot Vacuum
Photo: Amazon

Shark AV753 ION Robot Vacuum

You save $100 (43.48%)
$129.99$229.99

Now, THIS is a steal! At 43% off the original price, the Shark AV753 ION Robot Vacuum appliance is a no-brainer Prime Day deal to buy.

Compatible with the SharkClean smart app and voice control for Amazon Alexa or Google Assistant, this smart robo vacuum can clean most surfaces, including carpets and hard floors.

When it comes to battery life, this vacuum can run for up to 120 minutes and is self-charging, so it will return to its charging station when the battery is running low — or when it’s finished cleaning.

downluxe king Comforter Set in blue
Photo: Amazon

Downluxe King Comforter Set

You save $40.00 (50.01%)
$39.99$79.99

As the temperatures continue to drop, most of us are looking forward to spending cozy days at home. And so, what better time to buy a new set of cozy bedding to give your sleeping quarters a quick and easy makeover?

Right now, you can buy the downluxe King Comforter Set at 50% off the original price. It’s available in a wide array of colors and has an impressive 4.6-star average rating from nearly 45,000 reviewers.

Fab totes Six-Pack Clothes Storage
Photo: Amazon

Fab Totes Six-Pack Clothes Storage

You save $12.00 (28.58%)
$29.99$41.99

Need a new storage solution for your clothes? The Fab Totes Six-Pack Clothes Storage is your answer. 

Now on sale at 29% off the original price, this six-pack of clothing containers boasts 60L of capacity. So, you’ll have plenty of space for storing away your summer wardrobe during winter — or alternatively, you could use these containers for other items that need packed away, such as kids’ toys or bed linens.

Prime Day tech deals

Apple 2020 MacBook Air Laptop
Photo: Amazon

Apple 2020 MacBook Air Laptop

You save $249.01 (24.93%)
$749.99$999

Need a new MacBook? Now’s the time to invest. Currently on sale at 25% off, the Apple 2020 MacBook Air Laptop is a popular laptop — thanks to its stylish design and top-tier performance. 

Boasting the Apple M1 chip with an 8-core CPU for up to 3.5x faster performance, this device is designed to suit everything from editing to gaming. Plus, it has an impressive battery life that lasts up to 18 hours.

With nearly 18,000 reviews and an average 4.8-star rating, you can feel confident that this laptop is one worth buying.

Echo Dot (latest release)
Photo: Amazon

Echo Dot (latest release)

You save $27.00 (54.01%)
$22.99$49.99

Each Prime Day, we look forward to seeing which tech-savvy Amazon gadgets will be on discount. This time around, it’s the latest version of the Amazon Echo Dot, a smart home device that acts as your own personal assistant.

By simply using voice commands, you can ask Alexa for weather updates, set hands-free timers and get answers to your questions. Plus, you can use this device to control the temperature in your home, turn on and off lights — and so much more.

Now on sale for $22.99, you save 54% when you shop it today.

Now on sale at 42% off, the INSIGNIA 24-inch Class F20 Series Smart HD 720p Fire TV is a budget-friendly television worth buying.

Great for small spaces or as a secondary TV for you or your kids' bedroom, this model supports all of your favorite streaming platforms, such as Apple TV+, Disney+, Hulu, Netflix, Prime Video and YouTube TV. Plus, it includes a stand and AC power cable for easy setup.

With more than 10,000 reviews and a 4.6-star average rating, this small TV is a great product to get your hands on this Prime Day.

Ring Video Doorbell Pro 2 with Ring Floodlight Cam Wired
Photo: Amazon

To date, the Ring Video Doorbell Pro 2 with Ring Floodlight Cam Wired has garnered an impressive 4.6-star average rating from more than 7,000 reviewers. And a majority of them say, this security device is the simple and smart way to keep your home and family safe and secure.

This mountable wired security camera boasts a multitude of features, including HD+ video, two-way talk, 3D motion detection, built-in Alexa greetings and custom privacy settings. And as an added plus, this camera has superb night vision, so you can still see who’s outside your home even in the dark or bad weather.

Now on sale at 37% off, you’ll save $150 when you shop it today.

ANYWAY.GO Kids Tablet
Photo: Amazon

ANYWAY.GO Kids Tablet

You save $10 (16.95%)
$48.99$58.99

With a ​​Quad-Core processor, 2GB RAM and 32GB ROM, the ANYWAY.GO Kids Tablet is an impressive piece of kids’ tech that delivers top-tier performance. This kid-friendly device supports Wi-Fi, Bluetooth and hotspot connectivity, so your child can keep entertained — no matter where you’re going.

Additionally, it features a built-in parental control security system, making it possible for you to have full control of whatever content your kids are consuming. And it’s enabled with low blue light technology to protect your child’s eyes as they watch the screen.

Another deal worth shopping during Prime Day, the ANYWAY.GO Kids Tablet is now on sale at 17% off.

SAMSUNG Galaxy Buds 2
Photo: Amazon

SAMSUNG Galaxy Buds 2

You save $50 (21.74%)
$179.99$229.99

Looking to to snag a pair of nicely discounted earbuds? You're in luck. The SAMSUNG Galaxy Buds 2 are now on sale at an impressive 22% off the original price.

These sleek headphones are everything you want and need in a pair of earbuds. Not only are they supremely stylish, but they’ve got a wide range of functions, including active noise cancellation, Hi-Fi sound quality, HD voice technology, voice detection to automatically switch from noise canceling mode to ambient mode when you speak — and they’re water-resistant.

With a 4.5-star average rating from over 3,000 reviewers, these headphones are a tried and tested pair you can count on.

LG QNED85 Series 65-Inch Class QNED Mini-LED Smart TV
Photo: Amazon

With so many great TV deals happening during Prime Day, it can be difficult to choose. That's why, in this roundup, we've selected this top-tier LG model to narrow the selection for you.

Now on sale at 34% off the original price, this 65-inch AI-powered 4K TV supports a wide range of streaming platforms and has QNED display technology for rich, accurate colors. Plus, it's got built-in speakers to ensure a quality sound experience.

Luxury beauty

This top-tier blow dry brush from T3 comes with two handy attachments, allowing you to create sleek hairstyles using the paddle brush and voluminous looks with the round brush. Or you can combine using both attachments to create your desired look. Now on sale, it’s priced at 30% off during Prime Day.

COSRX Snail Mucin 96% Power Repairing Essence Serum
Photo: Amazon

Have you heard of snail mucin? While it may seem like a strange skincare ingredient, it’s highly regarded for its anti-aging, hydrating, and anti-inflammatory benefits. Right now, you can add it to your skincare regimen by purchasing the COSRX Snail Mucin 96% Power Repairing Essence at 42% off the original price

With a 4.6-star average rating from 52,000 reviewers on Amazon, the quality of this product is unmatched.

Lancôme Rénergie H.C.F. Triple Serum
Photo: Amazon

Skinimalism is a popular TikTok trend, which has to do with using skincare products that are multi-use but highly effective — so that you can ultimately use less products daily. It’s all about quality over quantity.

The Lancôme Rénergie H.C.F. Triple Serum certainly falls in line with this popular trend — thanks to the fact that it boasts hyaluronic acid to smooth the skin and it's designed to reduce wrinkles while also brightening the skin.

Right now, you can buy it at 30% off the original price, saving you $42

Urban Decay Perversion Volumizing Mascara
Photo: Amazon

The Urban Decay Perversion Volumizing Mascara is a product that both lengthens your eyelashes — and stimulates eyelash growth

How? This formula contains hairdensyl complex, a blend of proteins & amino acids known to stimulate lash growth. At the same time, this mascara is buildable, hyper-pigmented and provides volumizing effects to create a fanned-out lash look every time.

Estee Lauder Advanced Night Repair Serum
Photo: Amazon

If you’re looking for a serum that truly works, this is it. One of our editors has tested this product for months — and after regular, long-term use noticed major benefits to her skin.

While it is a pricey product, that’s because it boasts effective ingredients, such as antioxidants and hyaluronic acid, to improve signs of aging, dryness, dehydration and loss of radiance.

Plus, it's oil-free, dermatologist-tested, won't clog pores and fragrance-free.

The best part? You don’t have to pay full price to try it out. Purchase it now during Prime Day, and you’ll save 45% off the original price.

Need a new foundation? On the hunt for something with buildable coverage, SPF and skin-enhancing ingredients (such as antioxidant-rich green tea and hydrating bamboo sap)? You’ve just landed on it. 

The AMOREPACIFIC Color Control Cushion Compact provides light coverage while protecting your skin from sun damage. Now on sale during Prime Day, it’s a must-buy product.

Apparel at a great price

Amoretu Women Summer Tunic Dress
Photo: Amazon

Amoretu Women Summer Tunic Dress

You save $25.81 (48.71%)
$27.18$52.99

A best-selling dress on Amazon, the Amoretu Women Summer Tunic Dress is one of those hard-to-find fashion pieces that works in multiple seasons. In the summer, pair it with strappy sandals. In the winter, add thick tights, boots and a blazer to complete your look.

Available in an endless array of colors and patterns, this dress is one you may want to purchase in several colors. And now’s a great time to buy it — because it’s currently priced at 49% off the original price.

A warm, relaxed-fit jacket is just what the guys will need in the next few months. We are big fans of this stylish option, which is as functional as it is fashionable. It’s made from a comfortable blend of cotton and polyester — and it's machine washable. And it’s got a sherpa-lined hood and body for an extra cozy factor.

Now on sale, this jacket is available in 15 stylish colors, so you can choose the one that suits you best.

EFAN Store Womens Two-Piece Lounge Set
Photo: Amazon

EFAN Store Women's Two-Piece Lounge Set

You save $34.60 (47.40%)
$38.39$72.99

Looking for the ultimate WFH outfit that takes the thinking out of getting dressed in the morning? This is it. 

The EFAN Store Women's Two-Piece Lounge Set is made from a cozy cotton blend, so it’s comfortable and soft to wear throughout the day. And the stylish V-neck top is great for video calls … because let’s be honest, when working from home, we really only need to look good from the waist up.

Available in an array of colors, you can choose the look that suits you best. And when you shop it now, you’ll save 47% off the original price.

On the hunt for a stylish, uber chic and flattering pair of black pants? This pick fits the bill.

Made from a blend of viscose, polyester and elastane, these classic pants will keep you looking and feeling your best wherever you go. Alongside maximum comfort, the on-trend slits at the ankles earn major style points, too.

Best of all? It’s currently on sale for 72% off the original price so snap it up while the deal lasts!

Fitness & sports essentials

Manduka PRO Yoga Mat
Photo: Amazon

Manduka PRO Yoga Mat

You save $48 (34.78%)
$90$138

Both committed yogis and beginners will appreciate the quality of this top-tier yoga and exercise mat by Manduka. On sale now for 35% off the original price, this professional-grade mat is designed with 6mm of cushioning for extra support and stabilization. And it comes in six stylish colors, so you have a variety of choices.

Amazon Prime Day is a great opportunity to buy that item you’ve been dying to try out. For us, it’s the Cubii GO, an under-desk exercise machine that makes it easier to live an active lifestyle — even if you work a desk job. 

Weighing less than 22 pounds, this portable elliptical exerciser allows you to burn calories while you take calls and work through tasks. 

The best part? When you shop it now, you’ll save 22%, making it the perfect time to invest in your health and well-being at a great price.

Fitpolo Smart Watch for Women
Photo: Amazon

Fitpolo Smart Watch for Women

You save $40.00 (50.01%)
$39.99$79.99

Want a smartwatch that looks and feels like the Apple Watch — without the hefty pricetag? You’ve just landed on it. 

The Fitpolo Smart Watch for Women is a handy little fitness tracker that’s compatible with Android and iPhone smartphones. In smartwatch mode, this device’s battery life lasts up to 11 days — which is impressive given all that it can do.

It boasts up to 100 workout modes, such as walking, running, biking, swimming, weights, yoga and more. And it gives you real time health data, including SpO2 blood oxygen saturation, step counting, wrist-based heart rate, calorie burned, sleep tracking and more.

With a built-in microphone and speakers, you can make and answer calls. And it has built-in Alexa, so you can ask questions using voice commands directly to your wrist.

Now one sale for 50% off the original price, this smartwatch is one of the best deals to shop during Prime Day.

Luggage for less

Garment Bag for Travel
Photo: Amazon

Garment Bag for Travel

You save $30.01 (42.88%)
$39.98$69.99

Need a new weekender bag? Consider this fashionable model for men. Available in nine stylish colors, it can transform between a duffle style and a traditional garment bag for 2-in-1 functionality. As an added bonus, it comes with a matching laptop sleeve and a water-resistant toiletry bag

Now on sale at 43% off, this deal on a smart travel bag is one you don’t want to miss.

Rockland Vara Softside 3-Piece Upright Luggage Set
Photo: Amazon

Not willing to spend a lot on new luggage? You’ve just hit the jackpot. This now-on-sale set comes with three functional suitcases in different sizes: duffel, carryon and large. All three are equipped with skate wheels and have side handles for easy carrying.

While practical, they come with everything you could need in a suitcase. They’re made from durable polyester, are expandable and have telescopic handles. Plus, of the nearly 3,500 people who reviewed these travel bags, 68% gave them a perfect 5-star rating. So, you know they’re reliable and get the job done.

Shop them now to purchase them at an impressive 69% off the original price.

Coolife Suitcase Set Three-Piece Carry On Hardside Luggage
Photo: Amazon

Prefer to travel in style? Consider the Coolife Suitcase Set Three-Piece Carry-On Hardside Luggage, which is now on sale ahead of Amazon Prime Day. Available in six different colors, the lightweight suitcase features a ​​mounted TSA-approved lock, a retractable handle, and four multi-directional spinner wheels.

With the three-piece set, you get a duffel bag that sits conveniently atop the carryon suitcase and a toiletry bag. Both of these are made from polyester, making them mildly water-resistant.

Of the more than 1,000 reviewers who bought this set, 78% gave it a perfect 5-star rating. And it’s now on sale at 69% off.

Oakley Enduro 3.0 Big Backpack in a camouflage design
Photo: Amazon

If you’re looking for a backpack that you can rely on for every kind of trip, this is it.

Whether you’re hiking, camping, or going on an expedition, this durable 30-litre bag will be your best companion when you set off on your travels.

It’s got a tough water-repellent exterior that protects your belongings from extreme weather conditions, an internal pocket sleeve for storing tech devices as well as a breathable mesh panel that sits comfortably on the shoulders.

Need more convincing? Shop it today and you'll save 30% off.

Who gets access to Amazon Prime Day deals?

It’s important to know that Prime Day deals are only available to Amazon Prime members. As a member, you get access to lightning deals, free two-day shipping and extra benefits, such as Prime Video and Amazon Prime Music.

To shop this event and get access to Prime Day deals, you can sign up to be an Amazon Prime member here.

Pro tip: You could even consider getting a free trial for the event to try it out and have access to the best Amazon Prime Day deals of 2023.


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Prices updated on 10/11/2023. We are not responsible for any changes to the prices mentioned above.

Anna Hecht Professional Headshot
Written by
Anna Hecht

A former NYC-based fashion magazine editor, Anna Hecht aims to help readers find the best products for every part of their lives. Previously Anna worked at InStyle, CNN, CNBC and more. In her free time, Anna enjoys cooking and running.